Arts organisations launch Creative Rights in AI Coalition

The newly-formed Creative Rights in AI Coalition has brought together rights holders including publishers, authors, artists, music businesses, specialist interest publications, unions, and photographers to call on government to protect copyright.

The coalition has published three key principles for copyright and Generative Artificial Intelligence (GAI) policy, focusing on ‘a dynamic licensing market with robust protections for copyright’, ‘control and transparency for content creators’, and ‘driving growth and innovation in the creative and tech sectors’.  

The coalition has also released a statement, saying: ‘Protecting copyright and building a dynamic licensing market for the use of creative content in building generative AI (GAI) isn’t just a question of fairness: it’s the only way that both sectors will flourish and grow. The UK creative industries generate well over £100 billion annually. We have, quite literally, earned the right to have our voice heard. The key to that success, and future growth, is copyright law.

‘We support the government’s mission for long-term, secure growth in the creative and tech sectors. We are eager to see the development of a vibrant licensing market and support the sectors which rely on us for their future prosperity, but we can only do so with a robust copyright framework which preserves our exclusive rights to control our works and thereby act as a safeguard against misuse.

‘Ours is a positive vision, a vision of collaboration between the creative industries and generative AI developers, where we can all flourish in the online marketplace. We call on the government and the tech sector to join us in building a future that values, protects, and promotes human creativity.’

The coalition launch is supported by new polling from Reset Tech and YouGov which found that 72 per cent of respondents said AI companies should be required to pay royalties to the creators of text, audio, or video that they use to train AI models, and 80 per cent said AI companies should be required to make public all the information that their models have been trained upon.